Lemon Squeezy Alternative

Sellup.io vs Lemon Squeezy

See how Sellup.io compares to Lemon Squeezy for selling digital products online.

RECOMMENDED
Sellup.io

Sellup.io

● Active & Growing
Free tier fees0%
Paid plan$24.99/mo
Payment gateways11 (all free)
Store templates8 themes
Import from competitors7 platforms
Affiliate program✓
API & Webhooks✓
Custom domain✓ (Premium)
Transaction fees everNever
Start Free on Sellup.io
L

Lemon Squeezy

● Active
Free tier fees5% + 50c
Paid planNo paid tier
Payment gatewaysBuilt-in
Store templatesCheckout pages
Import from competitorsN/A
Affiliate program—
API & Webhooks—
Custom domain—
Transaction fees5% + 50c
lemonsqueezy.com

Why sellers switch from Lemon Squeezy to Sellup.io

Lemon Squeezy charges 5% + 50c on every sale with no way to reduce it. On a $20 product, that's $1.50 per sale (7.5%). Sellup.io charges 0% platform fees. While Lemon Squeezy handles tax as merchant of record, most digital product sellers in the Sellup.io ecosystem handle this through their payment gateway (Stripe handles tax in many regions).

Zero transaction fees — forever

Lemon Squeezy charges 5% + 50c on every sale. Sellup.io has never charged transaction fees and never will. On $10,000 in monthly sales, that's hundreds of dollars saved.

11 payment gateways included free

Stripe, PayPal, Coinbase Commerce, NOWPayments, Binance Pay, BTCPay Server, Skrill, Square, Perfect Money, Amazon Pay, and Paysafecard — all available on the free plan. No gatekeeping payment options behind expensive tiers.

One-click import

Migrate your products, orders, reviews, and coupons from Lemon Squeezy (and 6 other platforms) in one click. No manual data entry, no CSV headaches.

Actively developed

Sellup.io ships updates weekly. 20 version releases covering security, analytics, SEO, affiliates, premium restructuring, Discord integration, and more. Check our public changelog for full transparency.

What is Lemon Squeezy?

Lemon Squeezy is a digital commerce platform that acts as a merchant of record, meaning it handles global sales tax, VAT, and compliance on behalf of sellers. This is its primary selling point — sellers don't have to worry about tax obligations in different countries. The platform charges 5% + 50c per transaction with no way to reduce this fee. There is no paid tier that removes fees. Lemon Squeezy is particularly popular among SaaS developers who need license key management and subscription billing. However, the platform doesn't offer traditional store templates — only checkout pages. For sellers who need a full storefront with product listings, categories, and customization, Lemon Squeezy is not the right fit.

Frequently Asked Questions

What is a merchant of record?

A merchant of record is the legal entity that processes the transaction. Lemon Squeezy acts as the seller of record, handling tax and compliance. The tradeoff is a 5% + 50c fee on every sale. Sellup.io charges 0% and lets you connect your own payment gateways directly.

What Sellup.io offers

✓ 0% transaction fees on all plans
✓ 11 payment gateways (all free)
✓ 8 customizable store templates
✓ Serial keys, files, and services
✓ Affiliate program with tracking
✓ Flash sales with countdown timers
✓ Gift cards and coupon system
✓ Abandoned cart recovery
✓ Advanced analytics and conversion funnel
✓ Email campaigns and blog
✓ REST API and webhooks
✓ Import from 7 platforms
✓ Custom domains (Premium)
✓ Team members (Premium)
✓ 2FA and encrypted credentials
✓ Fraud protection and blacklists

Switch from Lemon Squeezy today

Create your free store, import your data, and start selling — with 0% fees and 11 payment gateways.

Create Your Free Store

No credit card required. No transaction fees. Ever.

Compare Sellup.io with other platforms

vs Billgang vs Sellpass (Antistock) vs Sellix vs Sell.app vs Shoppy vs SellAuth vs Autobuy vs Selly vs Gumroad vs Payhip vs Sellfy vs Whop